Wed. Sep 28th, 2022

Thomas Fall

Rome, (EFE).- Kvicha Kvaratskhelia is the new star of Serie A. He plays for Napoli, who paid only 10 million euros for his services. A bargain looking at how the current market is developing in the football world and the performance it is delivering. Georgian influence in Naples and Italy was enormous. In Europe too. Command the Serie A leaders and make the difference in the Champions League. At 21, he has become the best economic operation in Naples in recent times.

The transaction was unnoticed at the time. A ten million euro deal for a Georgian Dinamo Batumi player was lost in a flurry of chips this summer. A few months before the deal, Russian Rubin Kazan wanted 30 million for the player. Conflicts broke out between Russia and Ukraine and ‘Kvara’ broke away to join a Georgian club with a Russian club, who reduced the player’s price.

Roma, Juventus or Real Sociedad followed the player closely and were interested in signing him, but Napoli were quick and delivered the 10 million that Dinamo Batumi was asking for.

Now no one takes their eyes off ‘Cavara’, a player who not only raised Napoli’s competitive ceiling and put it back on the map with his displays, but also made an economic difference for the ‘Parthenopean’ club.

Napoli cash in on their new star

Wins in the Champions League add up to around 3 million euros and qualifying for the round of 16 means 9.6 million. The Azzurri have not reached that round since 2020. ‘Kavara’ raised the club’s competitive ceiling, daggering from the flanks, and not only brought the chances of qualification closer, but also made his ‘Tifosi’ dream of competing in the Round of 16 a reality.

The ‘Azzurri’ are one of the revelation teams of this edition. Drawn in Group A, they had already been knocked out by Liverpool, the current runners-up, 4-1, a performance that caused consternation around the Georgians. A whirlwind, he did what he wanted with the ‘Red’ defence. They couldn’t stop it.

His match against Rangers was much the same. Away from the southern Italian city, ‘Cavara’ was once again a key player and an undisputed figure in Luciano Spalletti’s plans. Another win, two out of a possible two.

Each of them means 2.8 million euros for the club. For now, Naples added a total of 5.6 million euros with the classification as the first in the horizon group. The character ‘Kavara’ is the hero and his ownership is not discussed in the Champions League. Their presence, for the time being, equates to direct economic benefits.

But it’s not all about income, it’s also about savings. He came on as a substitute for Lorenzo Insigne, whose record fee was 9 million euros. According to the sports director of the Transalpine club, Cristiano Guintoli, Napoli paid 1.2 million. 7.2 million euros in savings and the potential to generate a triple in the Champions League alone.

As Serie A expands, spotlights focus on Georgians

And it is that, in addition, the Georgian has achieved something that seemed impossible. He has by now established himself as the undisputed star and future of Serie A: the equal of the Portuguese Rafael Leo.

‘Kavara’ has become the new image of a championship that wants to expand its image in the market, regain the audience and reach the level it reached in its glory days. The league wants to be important again.

The front pages of Italy’s media have a new owner, putting the best Georgian player at the center of the top flight of Italian football, something that, inevitably, is aware of all the performances that expand the Serie A market to the Asian continent. and the Georgian movement.

‘Cavara’-mania has arrived in Maradona City

The Georgian’s explosion began in the same year 2022, far from Naples, when he was still wearing the Dinamo Batumi shirt, a team he arrived at after Rubin Kazan’s decision to leave due to Ukraine’s conflict with Russia.

Eight goals and two assists in eleven matches convinced Napoli to go ahead of the rest of the interested parties. All a success. In the ten games in which he has worn the ‘Azura’ shirt, he has already signed two assists and four goals, capitalizing on the success of the Serie A leaders ‘Partenopio’.

The city of Naples, where Diego Armando Maradona reigns, always needs a statue to worship. Until recently, that figure belonged to local idol Lorenzo Insigne, but his last two years were not up for the challenge and that gap was left vacant. Naples was an orphan.

Until this summer, when the Georgian appeared willing to break all schemes. He has undoubtedly become the most sought-after personality in the southern city. His shirt, with 77 on the back, was the most sought after by fans – according to the Italian newspaper ‘Corrie della Sera’, every time their new idol touched the ball they saw a new overflow, a new dribble, a new chance of danger. Something that ‘Kavara’ has already managed to consider routine.

Every Neapolitan’s dream, nearby

The arrival of ‘Cavara’, and its rapid adaptation to ‘Calcium’, is the ideal material for breeding grounds produced in Naples. There are no players with excessively high salaries, leaders, coaches and locker rooms are detoxified of great people. They all lined up in the same direction, silently, together with a crowd that reconnected with their team.

Getting the ‘Kavaara’ star was a risky bet. A player who was able to unclog matches on his own as he has already shown he knows how to do.

Inevitably, the city began to dream of something it had only achieved twice: lifting the ‘Scudetto’. The glory that only Maradona could bring to Naples (86-87 and 89-90). A historic achievement that Neapolitans now see as a real possibility. Rival Serie A leaders face off in the Champions League. All to the rhythm of quartets, a bargain that rules in Naples and that shines in Italy.

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